A targeted study on the taxonomic diversity of the genus Jurinea Cass. (Asteraceae) in Bulgaria was conducted. The genus Jurinea is quite difficult taxonomically and therefore the data from the literature regarding the number of taxa on the country territory are contradictory so far and range from 7 to 13. As a result of the present study based on examination of the collections of four Herbaria, field observations, and literature data, it was found that the genus is represented in Bulgaria by 11 species. Chorological information (general distribution and distribution within Bulgaria) is presented for each species. The species of conservation importance on the Bulgaria territory are also commented.